Organized by The WILD Foundation, in cooperation with UNEP, the awards, first inaugurated a year ago by the Executive Director of UNEP, Klaus Toepfer, are designed to enhance corporate consciousness, promote responsible use of wildlife and wilderness in advertising and encourage corporate philanthropy that supports the conservation and sustainability of the wild world. UNEP has a long history of working with the private sector through the development and promotion of partnerships with key industrial sectors.

Four Companies Honoured with 2000 WILD Awards for Responsible Use of Wild Nature in Advertising